About

Get to know Diane

I’m a content strategist, communication advisor, writer, and editor. I develop, write, and execute complex, multi-channel marketing communication strategies for business-to-business and business-to-customer audiences.

Human centered, benefits focused

Ever since I started tapping away on a toy typewriter as an eight-year-old, I’ve loved using words to engage, inform, and educate people.

I’ve dedicated my career to understanding people’s needs, wants, and goals so I can communicate with them effectively.

Connecting human to human—and making things even a little bit better for each person viewing the content I create—is at the heart of my communication style. My natural optimism allows me to pinpoint the most resonate benefits a company’s product or service offers the people they want to reach.

Versatility from content creation through completion

You name the content type and I’ve probably created it. Social media, videos, podcasts, blogs, news articles, sales and proposal materials, emails, presentations, and even full-blown white papers are all in my repertoire.

The types of communication strategies I’ve created are as varied as the media I’ve used to deliver them. I’ve planned and executed strategies for business-to-business and business-to-consumer communities, as well as the general public.

Much of my experience is in the financial services industry. I’ve also worked in an array of other industries, such as public affairs, advertising, and software.

Passion to grow

I’m always seeking ways to become a more effective communication professional and person. I’m an avid reader of everything from classic literature to the latest best sellers. I’ve recently delved into behavioral science, which enriches my understanding of why we as humans react to things.

I’m currently working on a decades-long dream to earn a master’s degree by pursuing an MS in Strategic and Digital Communications at Drexel University.